Drs. Jacobs and Diaz, Optometrists: We help you see well and look good!

Dr. Jacobs - the guy with the gray  ---  Dr. Diaz - the guy without the gray (hair)


  • 9:00 AM - 7:00 PM
  • 9:00 AM - 7:00 PM
  • 9:00 AM - 5:00 PM
  • 9:00 AM - 1:00 PM
  • 9:00 AM - 5:00 PM
  • 9:00 AM - 1:00 PM
  • Closed

See the postcards at our optical lab.

Everyone, please offer congrats to Dr. Martin Diaz. He and his lovely bride, Ashley, tied the knot on Oct 1. As you can see, the staff had a wonderful time – smiling as they always do – and heartily approve of the match!

We're gearing up for our Myopia Control Open House, Wed., Sept. 14th from 5-7 . Myopia is reaching epidemic proportions and poses a serious risk to eye health as one ages. Now there are techniques to slow it down during kids' growth years. One of these, Ortho-K, allows glasses and contact lens free vision through the day as well as reducing myopic progression. Sleep with lenses/molds overnight, take them off in the morning and see clearly. It's great for people of all ages who want hassle free daytime vision. Come and hear about it at the Open House (or any other time if you ask). Call to reserve a spot and a personalized information packet.

We specialize in Contact Lenses, from the latest in One Day technology to complex fits involving scleral and hybrid lenses for eye disease or post surgical care, and now featuring Orthokeratolgy (OK for short, ok?). Orthokeratology is a procedure which can provide clear and comfortable, correction-free daytime vision through the use of special rigid lenses while sleeping. It may even slow down the increase in nearsightedness in children.

Out Optical features top lens and eyeglass designer frame brands including Crizal Anti-Reflection and Transitions lenses; Silhouette, Kate Spade, Guess, and Flexon eyewear; and the whole family of Alcon-Ciba contact lenses, among other hi-tech and top quality lines.

Help us say “Mission Accomplished”


Read Our Mission Statement

Whatever your visual needs,
we want to be
*THE eye doctors to see*
In Blacksburg, VA!!!

Schedule an eye exam today

We’re right across from the Virginia Tech campus at 620 North Main Street.

Even when it’s cold outside it’s always warm in here.
At Dr. Steve Jacobs, Optometrist, it’s our mission to keep the eyes of Blacksburg
and the NRV healthy, seeing clearly and looking great.


Location of Dr Steve Jacobs
620 N Main St
Blacksburg, VA 24060


  • 9:00 AM - 7:00 PM
  • 9:00 AM - 7:00 PM
  • 9:00 AM - 5:00 PM
  • 9:00 AM - 1:00 PM
  • 9:00 AM - 5:00 PM
  • 9:00 AM - 1:00 PM
  • Closed


News & Events

How Contact Lenses Can be a Danger to your Eyes

Most people wouldn’t consider contact lenses dangerous. In fact, they are a great alternative to glasses, offering convenience and great...

An Active and Eye Safe Lifestyle

90%! That’s the number of sports eye injuries that studies show can be prevented using proper eye protection.  Yet most...

10 Tips to Teach Children About Eye Safety

It is important to teach your children about eye health and safety from a young age.  This includes awareness about...

Q&A with Dr. J

Dr. Steve Jacobs Answers Your Eyecare Questions

What exactly is Orthokeratology?

Orthokeratology is a process involving the wearing of specifically designed rigid lenses while sleeping to mold and temporarily change the shape of the front of the eye.

It is an FDA approved procedure which allows appropriate individuals to go through the day seeing clearly without the need to wear glasses or contact lenses.

This can be effective for kids as well as adults and is a wonderful option for those with active lifestyles.

What really neat, though, is that research shows it can slow nearsightedness by half during the childhood years when it is most likely to develop and progress. This, in turn, may decrease the likelihood of a number of eye diseases later in life.

>> Read More